Think Versatile recently released a global sales training app for Johnson Controls Power Solutions Division, the largest manufacturer of automotive batteries in the world.
The app, designed for iPad and Android tablets, provides fundamental battery education for retail sales personnel and leads users through an interactive learning experience. The app provides the user with a view inside the battery at the basic components and more importantly educates them on how those components impact performance and differentiate Johnson Controls in the market.
By educating sales personnel on how to identify the right battery and the value of premium batteries, the tool assists their customers in up-selling to higher margin products and supports overall sales growth objectives. The app resides on a central CMS platform and is currently available in 4 global regions and 9 languages, regionally customized by brand.